My Source relies on its listeners, users, viewers, and supporters – public broadcasting ambassadors – to share their stories about how public television and radio has enriched their lives.  

To find out how you can cultivate authentic, compelling ambassadors in your community, review the Ambassador Recruitment Guide. Also, be sure to check out what our national public broadcasting ambassadors are saying about their local stations.

Take advantage of My Source tools and resources to help tell the stories of your station’s ambassadors.

Working with national partners, such as NPR, PBS and nearly 30 test stations, we’ve developed a wide range of creative resources to help you develop audio and video spots, print advertisements, press releases, fact sheets and more. Check out what materials and resources are available to help you get started.

Share the stories that you and your viewers and listeners have created with key leaders in your community.

Through on-air spots, e-newsletters, advertising, art displays, programming guides and more, public broadcasting stations are spreading the word of their success. Get helpful tips and check out what some of your fellow stations are doing here.