Monthly Top 5 and Featured My Source Website

Many stations have asked us to pull together some of the best examples of My Source spots. In response, we will now be selecting and highlighting 5 My Source spots each month. We'll also select a My Source print piece, My Source website or My Source themed community event as an example of some of the best creative uses of My Source beyond the broadcast.

Some of the criteria used for selecting the Top 5 spots include:

1. Correct use of the My Source logo and tagline as defined in the My Source Style Guide (available here);
2. Originality and creativity both in tagline and production
3. Ambassador representation of a diverse audience; and
4. Use of a community/station/Board leader or well-known figure in your spot may also be given consideration.

If any of you have a favorite My Source spot, please let us know which one and why. Send your suggestion to help@mysourcefor.org and please include: “Favorite My Source Spot” in the Subject Header.  

Top 5 TV Spots

1. APT (Birmingham, AL) – My Source for socialization and communication for kids with autism. (1:48) 
2. KETC (St. Louis, MO) – My Source for programming that will cure my boredom. (:40) 
3. WPSU (Central PA) – My Sourcefor bringing my family together. (:30) 
4. KPBT (Midland, TX) – My Source for surprises. (:41) 
5. WGBH (Boston, MA) – Celebrity Chef, Ming Tsai says public broadcasting is “My Source for TV that is great for kids.” (28)

Top 5 Radio Spots

1. WBGO (Newark, NJ) – My Source for flights on the saxophone and everything Byrd-related
   DEI First-Place My Source Radio Award Winner. (:50)
2. KWMU (St. Louis, MO) – My Source for bonding with my teenage daughters.
   DEI Second-Place My Source Radio Award Winner. (:30)
3. VPR (Burlington, VT) – My Source for feeling connected to news, art, and culture, and...Vermont.
   DEI Third-Place My Source Radio Award Winner. (1:00)
4. KTOO (Juneau, AK) – My Source for stories that are so good they trump rock music on a sunny day(:35) 
5. Classical WETA (Washington, DC) – My Sourcefor safe driving. (1:00)

Featured Print Pieces

1. WETA (Washington, DC metro region) Bus Shelter ad “My Source for bringing the family together”
2. WPSU (Central PA) vertical print ad converted into a print ad template
3. WUWM (Milwaukee, WI) print ad solicitation campaign including posters, flyers, press release, and tear sheets.  

Featured My Source Website

KVIE (Central CA) http://www.kvie.org/mysource/

KVIE leverages the national My Source spot of Angela Bassett to attract viewers to their My Source site and encourages them to submit their stories online. The site displays a suite of My Source testimonials of ambassadors that represent their diverse audience and communicate the many valuable ways that public broadcasting has touched their lives.

   Funded by the Corporation for Public Broadcasting